About Us

In 2008 Sofia Jewelry made some changes.  We renamed our retail store Sofia Mill Valley, while keeping the name Sofia Jewelry for our New Yorker customers.

We have tried to keep the look of this site familiar, with the obvious change, that you can no longer order on line.

To order we ask that your call our retail store Sofia Mill Valley at
415 388 8776

We have most pieces in stock in silver, and can make anything you wish in 14K or 18K gold.

We are a small, family business, with our studio and retail store in
Mill Valley, Northern California.  Carl Priolo has been a jewelry designer for
over 30 years, and he is joined by his son Lucas, to create the extra special
pieces you can see both on this site, and on the website for our store sofiamillvalley.com as well as on prioloandco.com

As most of you know, Sophia is our daughter, and when it came to name
our store over 14 years ago, we couldn't think of a sweeter name, so
Sofia Jewelry was born, and was re-named Sofia Mill Valley in 2008.

Please feel free to call us at 415 388 8776 to ask about any of the pieces you see here, or to enquire about pieces from our store. Please visit the
website for our store: http://www.sofiamillvalley.com

We look forward to serving you!

Contact us at our retail store:

Sofia Mill Valley
80 Throckmorton Ave
Mill Valley, CA 94941
415 388 8776